Responsible for building proprietary display ad formats that perform for advertisers. The Advertising Mission builds premium, privacy-leading ad experiences for our readers that also comprise highly performant solutions for advertisers. Develops native ads that build on the unique value propositions of our products and their features. Management of template code and interactive components, supporting services, tools for creating and serving proprietary ad formats with measurable performance, and building custom solutions for individual advertisers. Working with product, market, and design experts and execute a quarterly roadmap of projects while simultaneously working on tasks with shorter turnaround times to meet commitments made to individual advertisers. Additionally, performs as a technical resource to the advertising operations team and provides training, documentation, and support to the ad creative production teams.

Responsible for creating and maintaining the front-end portion of USAA’s business software applications in a fast-paced environment driving innovation through rapid prototyping and iterative development under an Agile Methodology. Builds, maintains and updates USAA Storefront web pages with HTML, CSS and Vanilla Javascript components utilizing a CMS to upload and deploy the code. The storefront team builds its own library to reuse components and Javascript features, utilizing Gitlab Version Control. Ensures the highest quality of visuals and functionality of web pages across multiple browsers and screen sizes, following the accessibility best practices.

Responsible for creation and maintenance of web pages utilizing WordPress in a fast-paced environment under an Agile Methodology. Completing website maintenance tasks, and handling client communications on an ad-hoc basis.

Worked on augmenting existing features with Ruby on Rails on Back End and React/GraphQL on Front End for a SaaS Company. Utilizing a wide range of technologies such as PostgreSQL, Docker, within a Linux and Ubuntu environment. This also included unitesting, troubleshooting issues, fixing bugs, tech support and writing automated tests. Also required to do the first analysis of business expert issues.

Development and maintenance of a WordPress web site to start up an online business, successfully expanding the market from local to national. Created, edited and implemented strategic digital marketing and organic content for web page and social media. Tracked and analysis of audience traffic performance to improve engagement and conversion strategies, translated to SEO top rankings on browsers such as Google and Bing.

Developed and launched a start-up web platform to offer online courses. Created and managed content for web site and social media channels with Adobe Creative Suite and online digital platforms to create content. Designed curriculum for online courses utilizing LMS Moodle and successfully converted traffic and public engagement in social media into enrolled students.

Collaborated preparing and managing press releases, storytelling and Op-Ed letters. Managed and updated newsletter email database, creating and editing content for e-newsletters. Designed training materials and training curriculum for lobby and advocacy training purposes. Managed social media channels such as Facebook. Provided training to healthcare community educators.

Designed training curriculum and training materials on cultural affairs and fraud prevention for Consular Officers. Delivered training to individuals and large audiences for internal and external personnel.

Full Stack Web Development Program

Gender, Social and Policy Studies

Law Bachelor Degree